No 1 Advisors To The Event Industry
We work exclusively with Event business owners to shape, manage, grow, and sometimes exit their business. Our proven advisory process is highly successful.
It all starts with a Diagnostic Business Review.
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Make Events:
"We felt there was a ceiling weight within the business, so we reached out to Kershaw Partners. Their insight, empathy and structured review process gave us clarity, helped form a proper board, and encouraged us to take more risks and do bigger things. I’ve never been happier in my role. I genuinely wouldn’t have got there without their support and guidance." - Holly Moore
abbi&me:
"We had grown fast and I felt I didn't know what I was doing. I was recruiting the wrong people and needed expertise to grow the business properly. Working with Mike and Ali from Kershaw Partners gave me clarity, confidence and a real plan. We are now winning bigger clients and I’m genuinely excited about the future of our business again". - Abbi Brown
Hippo Events:
"Kershaw Partners transformed Hippo Events in just six months. They helped me break through growth barriers, systemise processes, and build a real vision for the future. The changes have been life-changing—both for the business and for me personally. If you're feeling stuck, just pick up the phone. Their guidance has been invaluable and I highly recommend them." - Steve Catling
Kalm Kitchen:
"Kershaw Partners helped us build the right structure to scale, refine our strategy, and unlock new opportunities. Their expertise confirmed we were on the right path and made ambitious goals feel achievable. The diagnostic business review process was the best investment we made, and their insights will be key to our future growth. " - James Middlehurst
The Asembl Group:
"Kershaw Partners gave us the clarity, strategy, and execution support we needed to scale. Their deep industry experience helped us break through stagnation and triple our revenue. More than consultants, they became true partners in our success, guiding us every step of the way. If you’re serious about growth, working with them is a no-brainer." - Gavin Farley
Creative Structures Group:
"Kershaw Partners helped us refine our growth strategy while staying true to our values. Their deep industry experience has been invaluable, giving us clarity, direction, and a clear mandate for the future. We are grateful to have that level of expertise alongside us to ensure we're making the right decisions while continuing to evolve and grow sustainably." - Tom Basnett
The Fendale Group:
"Merging into The Fendale Group in 2022, we sought Kershaw Partners to refine our growth and sales strategy. Their two-day review helped us align our vision, set clear goals, and develop a roadmap for success. The process clarified our strengths, improved team engagement and positioned us for serious growth. We highly recommend them." – Alix Caigar
Viva Esprit:
"We had been running the business for 20 years and needed some guidance and confidence in what we were doing next. The diagnostic business review was perfect. It gave us clarity, structure and a great baseline of opportunities to grow. It wasn’t stressful—it was thoughtful, relaxed and exactly the reflection time we’d needed for years." - Paul Fenton
TR Global Events:
"We were stuck in the day-to-day, had lost focus and needed to re-energise the business. The diagnostic review was comfortable, constructive and gave us clarity, direction and a real path forward. The whole team’s now aligned, energised and driving for growth. Honestly, it’s the best money I’ve ever spent. I wish we’d done it three years ago." - Tony Murdoch
"The Diagnostic Business Review with Kershaw Partners gave us a clear path for growth. Their expert insights on processes, sales, and finance highlighted our potential and helped us refine our strategy. If you want to take your business to the next level, speak to them."
Debbie Marks
Founder, Qube Luxe
"Working with David & Mike from Kershaw Partners was the best investment we made this year. They gave us fresh strategic insights and revealed growth opportunities we hadn’t considered. Their guidance has been invaluable as we scale."
Laurie Weitzhorn
Co-Founder, Just Seventy
"Mike Kershaw's forty years of event industry expertise have been pivotal in our major acquisitions. His strategic guidance in board meetings and growth planning has been invaluable. I highly recommend Mike & the Kershaw Team."
Alex Hewitt
CEO, AOK Events
"Mike has been fundamental to our growth since 2016, helping scale our business while refining processes, reporting and governance. His 40+ years of experience have unlocked key opportunities and deals. As a mentor and motivator, he’s a true game-changer."
Gary Exall
MD, MetaTech Group
"Kershaw Partners have been invaluable in helping us reset for future growth. Mike’s expertise, mentorship, and strategic thinking have made a huge impact. His cool head and deep industry knowledge have guided us through key decisions. I highly recommend them."
Sharon Reynolds
CEO, ITR & Immersive AV
"Kershaw Partners brought commercial realism, expertise, and structure to ISLA, transforming how we operate and position ourselves. Their down-to-earth approach made complex strategies easy to implement, driving real impact. They’re great fun to work with."
Anna Abdelnoor
CEO & Founder, Isla
Let's Connect
Need some advice? We’re here.
We are looking to work with ambitious and enthusiastic entrepreneurs who will benefit from our personal approach, our experience and our business networks.
Mike Kershaw
Over 200 Years Of Combined Experience
The Kershaw Partners Team
What could you get done if you had a world class marketing and sales team behind you all focussed on helping you hit your growth goals?
Mike Kershaw
Partner
Mike Kershaw is one of the UK Event Industry’s leading business advisors. A 35 year industry veteran, he is the former Chairman of leading integrated events group Concerto and ex President of the International Live Events Association.
Having led a business that owned companies across the industry spectrum, from large scale catering (Create) to event planning (Ultimate Experience), live events, entertainment, restaurants, venue finding, event staffing, technical production, structures and several venues he is uniquely positioned to help all types of event businesses in strategy, growth and exit.
- Phone:0333 577 8622
- Email:Mike@KershawPartners.co.uk
Richard Dean
Partner
Richard, was International VP Marketing for global sports marketing business IMG, before spending 20yrs building & managing strategic consultancy & ROI specialist Sponsorship Science.
During his marketing career, Richard has managed, bought & sold businesses in the entertainment, travel, research, property & estate agency industries.
Richard’s expertise is in business growth planning, marketing & exit strategy.
- Phone:0333 577 8622
- Email:Richard@KershawPartners.co.uk
David Watt
Partner
David is an expert on Business Development and Lead Generation through social media, specialising in LinkedIn.
Prior to Kershaw Partners, David worked in the leisure, sport and entertainment Industry for 20 years, principally as a business developer and marketer. He has extensive knowledge of the sports events hospitality sector.
Having helped drive the development of Quintus Events, he ran the hospitality and events programme for the Ryder Cup between 2004 and 2010 before becoming Marketing & Communications Director at Spotless International Services. In 2014 he set up the award winning Pubs on Wheels, which he ran until its sale in 2018.
- Phone:0333 577 8622
- Email:David@KershawPartners.co.uk
Mark Scholfield
Partner
I am adept at leading cross-functional teams and managing budgets effectively. I am a creative problem solver, always seeking innovative solutions to marketing challenges.
- Phone:+1 (215) 557-1122
- Email:hello@company.com
Guy Rodger
Partner
I am adept at leading cross-functional teams and managing budgets effectively. I am a creative problem solver, always seeking innovative solutions to marketing challenges.
- Phone:+1 (215) 557-1122
- Email:hello@company.com
Alex Morrisroe
Associate
I am adept at leading cross-functional teams and managing budgets effectively. I am a creative problem solver, always seeking innovative solutions to marketing challenges.
- Phone:+1 (215) 557-1122
- Email:hello@company.com
Ali Tait
Associate
I am adept at leading cross-functional teams and managing budgets effectively. I am a creative problem solver, always seeking innovative solutions to marketing challenges.
- Phone:+1 (215) 557-1122
- Email:hello@company.com
Charlie Hepburn
Associate
I am adept at leading cross-functional teams and managing budgets effectively. I am a creative problem solver, always seeking innovative solutions to marketing challenges.
- Phone:+1 (215) 557-1122
- Email:hello@company.com
Name Name
Partner
I am adept at leading cross-functional teams and managing budgets effectively. I am a creative problem solver, always seeking innovative solutions to marketing challenges.
- Phone:+1 (215) 557-1122
- Email:hello@company.com
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Our consulting optimizes strategies for sustainable growth and improved financial performance.
We blend expertise with personalized approaches, focusing on client-centric solutions.
Yes, our solutions cater to diverse industries, customized to meet unique needs.
We adhere to strict confidentiality protocols to safeguard all client information.
